Profile
“My strongest professional quality is my ability to build trust and long-term relationships, whether with clients, colleagues, or stakeholders”
Danny Ibrahim,
KeyRate Mortgage
Bettina Sheeran brings over 20 years of experience advising on complex, large-scale real estate transactions and projects. Her expertise spans site acquisitions and disposals, ownership structuring, master contracts and owners corporation rules. She is a trusted adviser to both listed and private clients, including Stockland, Frasers Property Australia, Cedar Woods, Fortis Group and PDG.
Known for her approachable style and commercial insight, Sheeran is deeply committed to excellence – qualities that have helped her forge enduring relationships throughout the property sector.
Sheeran is actively engaged in the property industry and the wider community. She has served on the boards and committees of UDIA Victoria, Unison Housing and the Property Industry Foundation, lending her expertise to initiatives that support housing, development and social impact. Her passion lies in driving growth and meaningful change that strengthens the sector and delivers lasting value.
As the lead partner of Innovus, Maddocks’ innovation program, Sheeran has championed the creation of platforms that are transforming the delivery of legal services and enhancing the client experience.
Collins Square, Tower Two, Level 25, 727 Collins Street, Melbourne, Vic 3008
+61 3 9258 3325
bettina.sheeran@madocks.com.au
linkedin.com/in/bettina-sheeran
maddocks.com.au/our-people/bettina-sheeran
Bettina Sheeran
Partner – Real Estate and Head of Innovation Maddocks
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Bio
Milestones
Profile
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Special Report
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Bio
Milestones
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Special Report
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Bio
Milestones
“I’ve always believed that if you love what you do, you’ll never settle, and that attitude has guided every decision I’ve made”
Danny Ibrahim,
KeyRate Mortgage
2010–2017
2011–2019
2019–2024
Present
2025
2010–2012: Director – Legal Services at PwC
2012–2017: Special Counsel at Maddocks
2010–2017
Board Member (Secretary and Vice President) at Urban Development Institute of Australia
2011–2019
Member of the Board of Advisors at the Property Industry Foundation
2019–2024
Partner at Maddocks since 2017
Board Member at Unison since 2023
Life Member at UDIA Victoria since 2024
Present
Honoured by the Ecumenical Hellenism Foundation
2025
Assistant Vice President and Senior Broker at MJ Hall & Company since 2018
Present
Milestones
Aug 2022
Milestones
Sept 2021
Feb 2022
Apr 2022
Jul 2022
Aug
2022
Suncorp Bank introduces Solar Home Bonus offer for customers who are choosing renewable energy for their homes
Sept 2021
Month-on-month market share growth commences
Feb 2022
Suncorp Bank wins the Canstar award for most outstanding value in investment loans
Apr 2022
Suncorp Bank wins Money Magazine’s Bank of the Year and Business Bank of the Year awards for the fifth year in a row
Jul 2022
Suncorp Bank’s turnaround times are the lowest they have ever been. The lender becomes Australia’s first certified carbon neutral bank for both its operation and transaction services
Aug 2022
Milestones
As a founding member of WOW! (Women. Opportunity. Winning.), an employee resource group created for all women of Ryan Specialty, Phillips Topping has long championed for women in the industry.
“It’s very important to set an example and to not only inspire but mentor other females,” she adds.
In addition to her sharp marketing eye, the key to Phillips Topping’s success lies in her high-energy approach and positive attitude.
“As the leader of a team, it’s important to motivate and encourage your team members. People work very hard and do their best and it’s important to recognize these efforts. For my career overall, my attitude has been one of curiosity. The more you can learn, the better you’ll understand the business, and then the deeper your knowledge will become, making you a better team member.”
Chief underwriting officer of executive risk at Chubb
President of financial insurance solutions at Kemper
Chief underwriting officer at Axis Capital
CEO of global Insurance at Endurance
CEO of global Insurance at Sompo International
A significant part of his focus today is staying ahead of regulatory change while maintaining a seamless client experience. He tracks updates from regulators and lenders closely and works with his teams to adjust systems as needed.
“My approach to my role and my career has always been rooted in passion, focus, and a relentless pursuit of excellence,” he says. “I’ve never been driven solely by profit or business metrics. I believe in hiring great talent, trusting them, and pushing boundaries because innovation doesn’t come from playing it safe.”
His experience isn’t limited to Canada. Ibrahim has worked in the US and UAE, which shaped his global perspective and comfort with adapting to different markets. He thrives on risk, viewing setbacks as stepping stones to progress.
“I’ve always believed that if you love what you do, you’ll never settle, and that attitude has guided every decision I’ve made,” he adds.
That outlook continues to guide his work and reflects his broader goal of helping move the industry forward. Through his brokerage, lending company, and legal services, Ibrahim is focused on creating long-term value for his clients, his teams, and others working in the field.